From November 18–21 at the IAAPA Expo inside the Orange County Convention Center in Orlando, Florida, ICE unveiled its newest attraction: Odin’s Hammer Strike. This highly anticipated launch stood alongside a strong lineup of ICE classics, including Ice Ball, Down the Clown (now enhanced with a new LED lighting kit), and Whack N Win. Additional featured titles included NBA Baller, Smash N Win – NBA Edition, Smash N Win – Monster Edition, Neon Bowling, and Stop the Drop, among many other games presented at the show.
Developed by ICE in partnership with G&B Amusement, Odin’s Hammer Strike invites players to “unleash the power of the gods” and prove their worth. ICE made a powerful impression with the debut of Odin’s Hammer Strike, an electrifying new strength game designed to command attention in any arcade or entertainment venue. Players wield a mighty hammer and deliver their strongest strike to send lightning blasting up the power meter. The harder and more precise the hit, the higher the score and the greater the reward. With brilliant LED lighting, immersive thunder sound effects, and a competitive leaderboard that allows for repeat play, Odin’s Hammer Strike delivers the ultimate test of strength and skill. A 90-inch mini-marquee version is also available.
Also featured at IAAPA was Lenny Hayes from the ICE Parts Department, presenting the new LED Upgrade Kit for both single and double Down the Clown units. ICE offered an IAAPA-exclusive promotion:
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Purchase a Single Down the Clown LED Kit for $1,295 and receive 200 Down the Clown balls FREE (a $1,200 value).
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Purchase a Double Down the Clown LED Kit with Marquee Kit for $1,995 and receive 200 Down the Clown balls FREE (a $1,200 value).
These upgrade kits with the free 200 down the clown balls can be purchased here, for a limited time.
ICE extends its sincere thanks to everyone who visited the booth and helped make IAAPA 2025 a tremendous success. We appreciate your continued support and look forward to bringing even more innovation to the industry in the year ahead.
